Mario Maruffi
UX Director at Publicis Groupe.
Italian, based in Barcelona.
Italian, based in Barcelona.
hello@maruffi.co
Mario has worked in digital product design since 2009. Currently, he's leading user-centric design teams that drive growth.
He helped create successful products and services used by millions. These include Adobe, Heavy, American Express, Nestlé, Trainline, Virgin, and more.
He helped create successful products and services used by millions. These include Adobe, Heavy, American Express, Nestlé, Trainline, Virgin, and more.
Selected work
2024
Nestlé Purina
Shaping a design system strategy
2023
Nestlé Purina
Co-designing a better experience to find and purchase pet food online
2023
Publicis Groupe
Leading a multidisciplinary UX team that delivers measurable results
2023
Nestlé Purina
Identifying 30+ data-informed strategic opportunities
2023
Wall Street English
Helping product teams learn usability testing through hands-on training
2022
Photobox
Optimizing the UX of an online photo book maker
2022
albelli Photobox
Facilitating workshops to create internal processes and improve design collaboration
2022
Photobox
Co-creating a better eCommerce guest checkout experience
2022
X-Team.com
Prototyping a cloud-based recruiting tool
2021
X-Team.com
Facilitating research and design sprints to create a design service within the X-Company Group
2021
Fluent
Building an adaptable design system
2020
Fluent
Prototyping an innovative employee handbook software for enterprises
2019
WildWildWeb
Building and leading a user-centric design team that drives business growth
2019
Heavy Inc.
UX consulting for a strategic B2B partnership
2019
Heavy Inc.
Designing affiliate eCommerce solutions for millions of customers
2018
Heavy Inc.
Reinventing an affiliate content management app to improve editors' productivity
2018
Casumo
Improving the UX of a wallet app for a leading iGaming brand that operates across 6 countries
2018
Drops
A new search system for a leading language learning mobile app
2018
XWP
Introduced user-centered design approaches
2018
XWP
Collaborated with hiring managers to define and refine design interview processes
2017
Trainline
Helping millions of train passengers manage their train tickets online
2017
Trainline
Improving agent’s productivity with a smarter enterprise call center application
2017
Trainline
Co-facilitating design sprints to redesign a mobile-first customer account
2017
Trainline
Introducing new processes and tools to improve design collaboration
2017
Casumo
Redesigning an advanced password policy system
2017
Elegant Themes
Building an adaptable design system
2016
Elegant Themes
Co-designing a leading visual page builder nav system for WordPress
2015
Elegant Themes
Guiding experience design for an integrated split testing system
2015
Tumblr
Designed user-centric theme systems
2011
Adobe
Delivered an eCommerce template system for Business Catalyst
2009
Envato
Built eCommerce design systems and plugins